The difficult economy
and the rising crime rate in Puerto Rico in the
early 90's made an offer to first consult and then
work with KKHJ in Los Angeles very attractive.
In addition to
programming KKHJ, I was VP-Operations for Liberman
Broadcasting and also responsible for KWIZ, a
Spanish language station in Santa Ana, California.
And what kind
of music did we play?
Along with afternoon
talent Fidel Fausto, plenty of appearances were made
at local clubs during the banda boom of the early
90's.
KKHJ ran the "No
Repeat" weekend for over a year... along with a cash
guarantee to be awarded if any song was played more
than once.
One of
KKHJ's significant promotions is Kindervision, a child
safety and anti-abduction program endorsed by police
authorities. Free ID videos are given to over 5,000 children
at an annual arena event; taping is also featured at many
station remotes.
In 1993, I was
invited by the local AMA chapter to discuss the
growth of the Spanish language radio market in a
seminar.
Don who?
He makes me feel
thin! That is Don Francisco, the host of Univision's
highly rated Sábados Gigantes variety show.
1992-1994: KKHJ
was a very promotional station; over 300 remotes,
fiestas and events were produced each year in
conjunction with local and national accounts.